Seven product lines developed for large-scale retail, from strategic concept to print-ready files for high-volume runs. Each line takes a different approach to the same goal: making the product speak from the shelf.
A concept built on sharp contrasts and textured materials: dark, warm tones evoke fire and charcoal, highlighting the authenticity of grill products.
A project designed to showcase Italian regional specialities. The illustrative, handcrafted style gives identity and warmth to products made for casual eating.
A restyling focused on perceived quality: textured backgrounds and careful photography position the product as a true gourmet choice.
An essential visual line designed to let the product speak for itself: natural colours and large transparent windows put the contents centre stage.
Design built for shelf impact: vivid colours and dynamic visuals, with the ingredients front and centre, make each flavour instantly recognisable.
A design with strong chromatic impact, built to convey freshness at a glance. Clean visuals and sharp contrasts ensure standout shelf presence.
A balance between the appeal of the craft world and the solidity of tradition: matte finishes and refined details give the line a premium positioning.